Aqbay CRM Platform for iGaming

Aqbay CRM is a robust iGaming CRM platform built specifically for casino and sportsbook operators looking for real-time player data and automated engagement. All is served through one powerful, operator-focused iGaming CRM solution from Aqbay.

Carefully crafted for global iGaming businesses, Aqbay CRM helps operators engage players faster, increase lifetime value through personalized, omnichannel engagement.

Enterprise Grade Security & Compliance

Designed for regulated markets, cross-border operations, and enterprise-scale deployments.

GLI-Certified
RBAC

Role-based Access Control

ISO 27001
ISO 27001

Information Security Standards

PCI-DSS Level 1
PCI-DSS Level 1

Payment Compliance

GDPR Compliant
GDPR Compliant

Data Handling

SOC Type II
SOC Type II

Audited Processes

Multi-Jurisdiction Support
Multi-Jurisdiction Support

31+ Countries

Built to Solve Real Operator Challenges

Built to Solve Real Operator Challenges

iGaming operators face fragmented data, rising acquisition costs, and declining player loyalty. Aqbay CRM brings player engagement, lifecycle automation, and data activation into one scalable solution designed for regulated gaming environments.

How it works

Connect with Players Everywhere

Create consistent and personalized player interactions across web and mobile using channels designed for iGaming engagement.

Email Marketing

Email Marketing

Transparent, real-time affiliate tracking software for iGaming that you can trust.

In-app Messaging

In-app Messaging

Contextual messages embedded directly inside casino and sportsbook interfaces.

Push Notifications

Push Notifications

Instant, actionable alerts with deep-linking to games, offers, and sportsbook iframe content.

SMS & Messaging

SMS & Messaging

Deliver text and multimedia messages for timely updates and promotions.

Built for Operator-Led Player Management

Aqbay is built as an affiliate system for operators, not a generic affiliate tool. Our solution gives you full ownership of data, traffic, and payouts, without relying on third-party networks.   

Unified CRM Control

  • asterisk Player lifecycle management from a single CRM backend
  • asterisk Centralized player profiles across casino, sportsbook, and games
  • asterisk Account status, limits, and segmentation controls
  • asterisk Real-time player activity monitoring
Unified CRM Control

Player Segmentation & Intelligence

  • asterisk Dynamic player segmentation based on behavior and value
  • asteriskRule-based and AI-assisted tagging
  • asterisk VIP, churn-risk, and high-value player identification
  • asterisk Market and brand-level segmentation views
Player Segmentation & Intelligence

Campaigns & Automation

  • asterisk Automated bonus, free bet, and reward campaigns
  • asterisk Trigger-based journeys for onboarding and retention
  • asterisk Multi-channel communication logic (email, SMS, push)
  • asterisk Wagering and eligibility rule enforcement
Campaigns & Automation

Compliance & Player Protection

  • asterisk Responsible gaming limits and controls
  • asterisk AML, KYC, and player verification workflows
  • asterisk Suspicious behavior detection and flagging
  • asterisk Audit-ready logs and regulatory reporting
Compliance & Player Protection

Designed for Global Markets

Expand into multiple regions without rebuilding your platform.

Designed for Global Markets
Designed for Global Markets
Designed for Global Markets

Build Messages That Convert

Visual Workflow Builder

Visual Workflow Builder

Drag-and-drop tools to design complex player journeys with complete control over logic and timing.

Personalization

Personalization

Use real-time player behavior and attributes to deliver highly relevant messages.

Metrics and Reporting

Metrics and Reporting

Analyze engagement, conversions, and retention with detailed campaign insights.

A/B testing

A/B testing

Test messaging content, timing, and cadence to maximize engagement impact.

Real-time player data

Real-time player data

Trigger communication instantly based on live casino and sportsbook activity.

Modular templates

Modular templates

Create reusable message components with conditions, variables, and dynamic content.

Accelerate Your Growth With Aqbay CRM for iGaming

Our feature-rich CRM is carefully designed to help emerging iGaming operators to scale faster through the best personalized engagement strategies and industry practices. Get your enterprise-grade CRM platform today.

Frequently Asked Questions (FAQs)

An iGaming CRM is a specialized customer relationship management system designed for casino and sportsbook operators. It helps manage player data, automate engagement, personalize communication, and improve retention using real-time gameplay and betting behavior.

Aqbay CRM is built specifically for casino and sportsbook operations, combining real-time data, lifecycle automation, and promotion-driven engagement. Unlike generic CRMs, it supports betting events, live triggers, multi-brand operations, and compliance-ready data handling.

Aqbay CRM uses real-time player behavior, attributes, and lifecycle stage to personalize messages, offers, and journeys. Content automatically adapts based on deposits, gameplay, betting activity, and engagement history.

Aqbay CRM centralizes all player data into unified profiles, including gameplay, transactions, engagement history, and custom attributes. Data is synchronized in real time across connected platforms.

Aqbay CRM is built with security and compliance in mind. It supports role-based access, secure data handling, flexible hosting regions, and alignment with global data protection and regulatory requirements.

Yes, Aqbay CRM integrates with iGaming platforms, PAM systems, payment providers, analytics tools, and advertising platforms through APIs and real-time data connections.

The cost of an iGaming CRM depends on player volume, features, and operational needs. Aqbay CRM offers flexible pricing plans, including entry-level packages and customized enterprise solutions.

When choosing an iGaming CRM, operators should look for real-time data, omnichannel engagement, lifecycle automation, promotion management, compliance readiness, and ease of use. Aqbay CRM is built to meet these requirements.